Graphic Design and Business Articles

Graphic Design Articles

A description of bitmap and vector graphics and their advantages and disadvantages.

An explanation of the Pantone International Colour Matching System.

Choice of colour in Graphic Design, colour association and an explanation of the main colour schemes.

Tips for designing logos, and things to consider before you start designing a logo.

An article defining what CMYK is and what CMYK separations are.

Advice on how best to convert your RGB photographs to CMYK colours, using Photoshop, before sending your files to a commercial printer.

A fast and easy way to convert a batch of RGB images to CMYK using Photoshop.

Choosing which cmyk profile to use before converting and sending artwork to a commercial offset printer.

Article describing the process of naming a company.

Article about Logos and Logotypes.

Article about trademark design, registration and the law.

An article about company branding for a successful business.

How to effectively market your business using the humble business card.

Tips to help you build your company brand.